經濟學上,奢侈品粵拼ce1 ci2 ban2英文luxury goods)係指一啲唔必要、但好多人想要而且通常係有錢人消費產品。例子有名牌手袋,而食嘅嘢例子就有魚子醬鵝肝呀噉[1]

2007 年影到嘅一嚿鵝肝

奢侈品相對於必需品

市場

編輯

啲人買奢侈品好多時係為咗展示自己嘅社經地位[2]

睇埋

編輯

參攷資料

編輯
  1. Dubois, B., & Duquesne, P. (1993). The market for luxury goods: Income versus culture. European Journal of marketing.
  2. Vickers, J. S., & Renand, F. (2003). The marketing of luxury goods: An exploratory study–three conceptual dimensions. The marketing review, 3(4), 459-478.

延伸閱讀

編輯
  • Chadha, Radha; Husband, Paul (2007). The cult of the luxury brand: inside Asia's love affair with luxury. Nicholas Brealey International. ISBN 9781904838050.
  • Heine, Klaus: (2011) The Concept of Luxury Brands. Luxury Brand Management, No. 1, ISSN 2193-1208
  • Wiesing, Lambert: A philosophy of Luxury. London, New York: Routledge 2019. ISBN 978-0367138417

向外嘅拎

編輯