Pot Noodle

Pot Noodle
	ー杯按照說明製作嘅雞肉同蘑菇味 Pot Noodle 杯麵
類	即食麵、小食
屬下	聯合利華
生產	Croespenmaen（英文：Croespenmaen）近威爾斯Crumlin, Caerphilly（英文：Crumlin, Caerphilly）
源自	英國
出售	1977年
前屬下	Golden Wonder（英文：Golden Wonder）

Pot Noodle係一個即食麵、小食牌子，提供唔同口味同品種即食麵。呢種脫水食品由寬麵條、什錦乾菜同調味粉組成。佢係通過加入滾水製成，兩至三分鐘後，麵就會變腍，味粉就會溶。產品包裝住一個塑膠杯，可以方便食準備好嘅麵。大多數杯麵會有一包醬，例如鼓油。

爭議

Pot Noodle 品牌嘅廣告活動引起咗好多爭議。2002年8月，獨立電視委員會（中文：獨立電視委員會）接收到一連串投訴之後，一系列將 Pot Noodle 描述為「the slag of all snacks」電視廣告收返^[1]^[2]。

同「辣麵」系列相關嘅海報活動，標語寫住「hurt me, you slag」畀聯合利華收返，因為廣告標準局（英文：Advertising Standards Authority (United Kingdom)）（ASA）認為標語語氣可能解釋成為縱容暴力^[3]。

2005年5月，廣告標準局收到 620 宗投訴，涉及一系列廣告，內容係一個男人嘅褲入面有一個大號^[4]，帶有暗示性口號「Have you got the Pot Noodle horn?」。有啲投訴形容佢哋「又冇味又冇禮貌」。呢三個廣告已經獲准喺限時間播出，主要係夜晚九點後。ASA 並無完全認同呢啲投訴，只係表示「有啲粗魯」，認為佢冇害仲表示「時間限制係合適」^[5]。

Pot Noodle 已經係同「大細路文化」有關連^[6]^[7]；Evening Standard（英文：Evening Standard） 嘅 Samuel Fishwick 叫佢做「traditionally 'laddy'」^[6]。

參考

↑ Jennifer Whitehead. "Pot Noodle banned from calling itself the "slag of all snacks"". Brand Republic. 喺2015-12-11搵到.
↑ "UK | Pot Noodle advert 'caused offence'". BBC News. 2002-08-19. 喺2015-12-11搵到.
↑ "UK | 'Irresponsible' Pot Noodle ad withdrawn". BBC News. 2002-08-28. 喺2015-12-11搵到.
↑ Brook, Stephen; correspondent, advertising (2005-05-18). "Pot Noodle's 'horn' ad off the hook". The Guardian (英國英文). ISSN 0261-3077. 喺2016-01-14搵到.
↑ "Broadcast Report". Advertising Standards Authority. 18 May 2005. 喺3 March 2012搵到.{{cite web}}: CS1 maint: url-status (link)
↑ ^6.0 ^6.1 Fishwick, Samuel (9 June 2016). "The unlikely lads: a guide to the born-again bloke". Evening Standard. 喺10 March 2020搵到.
↑ Donlon, Adam (4 Mar 2016). "I tried eating stereotypical student foods for the first time". The Tab. 喺27 August 2016搵到.

出面網頁

呢篇Pot Noodle係關於食物嘅楔位文章，重未完成嘅。麻煩你幫手補充佢嘅內容。

[1] Jennifer Whitehead. "Pot Noodle banned from calling itself the "slag of all snacks"". Brand Republic. 喺2015-12-11搵到.

[2] "UK | Pot Noodle advert 'caused offence'". BBC News. 2002-08-19. 喺2015-12-11搵到.

[3] "UK | 'Irresponsible' Pot Noodle ad withdrawn". BBC News. 2002-08-28. 喺2015-12-11搵到.

[4] Brook, Stephen; correspondent, advertising (2005-05-18). "Pot Noodle's 'horn' ad off the hook". The Guardian (英國英文). ISSN 0261-3077. 喺2016-01-14搵到.

[5] "Broadcast Report". Advertising Standards Authority. 18 May 2005. 喺3 March 2012搵到.{{cite web}}: CS1 maint: url-status (link)

[fishwick-6] 6.0 ^6.1 Fishwick, Samuel (9 June 2016). "The unlikely lads: a guide to the born-again bloke". Evening Standard. 喺10 March 2020搵到.

[7] Donlon, Adam (4 Mar 2016). "I tried eating stereotypical student foods for the first time". The Tab. 喺27 August 2016搵到.

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